5 Best Online Masters in Internet Marketing

Updated October 25, 2021 | BestCollegeReviews.org Staff

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Online Masters in Internet Marketing

The demand for digital marketing skills has doubled in the past five years. Burning Glass says that digital marketing will account for 35 percent of all marketing spending over the next year.  A Master’s in Internet Marketing Degree, or an MBA with a specialization in Digital Marketing or a related field, will put you one step ahead of the rest and prepare you to enter this growing field. Also, following and paying attention to popular digital marketing blogs will help understand this trending industry. Career options can include Designer, Digital Marketing Manager, Social Media Manager, Search Engine Optimization Manager, Marketing Analyst, and more.

Though finding the time to complete a Master’s can seem daunting, an online degree can be easier to achieve. With the flexibility to set your own hours and support from acclaimed faculty, earning your degree from one of these 5 colleges will prepare you to enter or advance in the workforce, without sacrificing your current obligations.


Best College Reviews provides degree rankings, such as the Best Online Master's in Internet Marketing Degrees, from carefully researched data sets published from government and non-profit organizations across the United States. Five primary factors affect how we rank degrees:

25% – Student Satisfaction

30% – Earning Potential

15% – Retention Data

20% – Affordability

10% – Acceptance Rates

For an in-depth breakdown of how we calculate each ranking, check out our Methodology page.

Featured Online Schools

#1 University of Illinois at Urbana-Champaign

Champaign, Illinois

MBA Digital Marketing Specialization

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The University of Illinois at Urbana-Champaign offers interactive online courses for working students. Courses in the MBA Digital Marketing Specialization cover topics such as marketing in a digital world, digital analysis, and digital channels. Students are taught to gather, interpret, and use data. They learn the basics of business and learn to craft effective and targeted promotional campaigns. Plus, U of I offers a wide network of alumni and professional connections. It was called the #48 Best Business School byU.S. News, and theWall Street Journallisted it as #48 in Higher Education College Rankings.

Score: 100.00

Tuition: $15,186 / $28,773

#2 Fort Hays State University

Hays, Kansas

MBA Digital Marketing Concentration

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At Fort Hays State University, students learn the basics of business. The core curriculum of an MBA provides the necessary skills to become a business leader. Adding the Digital Marketing Concentration will allow students to focus on specific learning that will help them move forward in their careers. Courses in the concentration include “Strategic Electronic Marketing” and “Social Media Marketing.” They teach students to adapt to an increasingly digital world. FSHU offers career placement assistance to ensure graduates succeed in the field. Plus, the online MBA program is affordable.

Score: 97.55

Tuition: $3,497 / $9,961

#3 Temple University

Philadelphia, Pennsylvania

Digital Innovation in Marketing, M.S.

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Temple University teaches its students business and technology. Students in the M.S. Digital Innovation in Marketing program discover the fundamentals of marketing, while also learning about information systems, brand management, social marketing, data analysis, and much more. Temple University strives to make its graduates industry leaders. In the top 400 Top Colleges onForbesand top 200 on theWall Street Journal’s Higher Education College Rankings, Temple University will provide its graduates with networking opportunities and the flexibility to meet their career goals.

Score: 91.95

Tuition: $16,164 / $22,158

#4 Montclair State University

Montclair, New Jersey

MBA With A Concentration In Digital Marketing

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Students who want to combine their creativity with a solid foundation of business knowledge can do so at Montclair State University. The university, named amongForbes’ first 500 Top Colleges, offers a Digital Marketing concentration that will create leaders in the field. With six starting dates and online-only courses, this program is an excellent choice for working adults or students with other commitments. Courses include “Managerial Economic,” “Organizational Behavior,” and “Market Analysis and Customer Insight.” Students can choose from several electives that best fit their needs and goals.

Score: 91.84

Tuition: $11,833 / $17,355

#5 Liberty University

Lynchburg, Virginia

Master of Science in Marketing

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Liberty University meets individual student goals. With several specializations and elective options, students gain skills in critical thinking, leadership, and management. Students can choose to specialize in digital marketing and advertising, project management, public relations, or sports marketing and media. The online program is flexible and adaptable, which is one of the reasons Liberty University was named the #2 in Best Online Colleges in America byNiche. The eight-week courses are easy to fit into a busy work schedule or family life, and Liberty’s extensive alumni network makes finding professional connections easy.

Score: 90.73

Tuition: $8,217

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